Craigslist, when smartly used as part of your marketing/advertising campaign, can become one of your apartment community’s top traffic generators. If it’s not, you’re not getting the most out of your Craigslist ads. Here are the TOP 10 Things You Need to Know to Maximize Your Craigslist Ads for your Apartment Community: Generally, web traffic is [...]
Posts Tagged ‘multi-family’
GET OUT of HERE! How To GET IT When You’re In A Rut
It can be hard to always be ON. It can be hard to GET IT all the time. Whether that means being CREATIVE, ENERGETIC, FRESH, SUNNY, SOCIAL, PATIENT, or POSITIVE. When you go to the same office (apartment complex/corporate office/etc.) everyday, talk to the same people every day, or drink the same kool-aid every day, you can [...]
Apartment Marketing: Get READY, Get SHARP – Call your ILS Account Rep!
1/12 of the year is over, and the clock is ticking. Have you made progress towards your occupancy goals, or have you started the year off already behind? Your PRIME leasing season is coming – are you ready? Whatever the case, the best way to maximize your upcoming leasing opener is to call your Internet Listing [...]
Personnel/Personal Development: Do You Have a Plan?
When it come to personnel development – do you have a plan? How about PERSONAL development – do you have a plan? Success comes from within. For an organization to be successful, in order for your apartment project to be successful, the success must come from within. At the very heart of each project, at [...]
2010 Trend: IN-Clearly Defined Job Descriptions; OUT-Jack-of-All-Trades
Lately, much of my work has been very operations oriented. In this time of economic turmoil, companies are returning to the basics. Companies that are still alive today are going back to the drawing board and spending some time to clearly define job descriptions & responsibilities. (picture provided by KateL366 on Flickr through Creative Commons [...]
Supervisors & Employees: Take Advantage of Your “Open Door” Policy
Are you a supervisor with an “open door” policy? Are you an employee that works for someone that has an “open door” policy? Are you maximizing the “open door” policy to be a better supervisor or better employee? “Open door” policies are not just for dispute resolution. A true open door policy is a communication [...]
Your Apartment Community’s Facebook Page Needs a Vanity URL
Your community’s facebook page should have a facebook username, also known as a vanity URL. Why? Being able to choose the URL for your facebook page is like a vanity license plate – it not only makes it easy to remember (and hence share with others), but helps you claim a little piece of facebook space as your own. [...]